Introducing the new iComfort® Sleep System by Serta®, featuring
our Cool Action™ Gel Memory foal - the world's first memory foam
infused with the support and coolilng touch of Serta's MicroSupport™
gel. This revolutionary new memory foam is designed to deliver superior
pressure relief and more targeted support while sleeping cooler than ordinary
memory foam.
An ordinary memory foam mattress can require a lengthy "break-in" period before it feels as
soft and comfortable as it did in the showroom. Serta's Cool Action® material is engineered
to deliver superior comfort from one day with no "break-in period." Plus, it maintains its
pressure-relieving comfort through a wider range of home temperatures than ordinary memory foam.
Serta® iComfort Models ... Available at Bed & Mattress Discount Center
The Prodigy
Luxuriously comfortable yet extremely supposrtive, this bed is made for those who love to
feel cradled and cushioned at the sleep surface. This is the only iComfort bed to feature
our Cool Reaction™Slow Recovery Latex Foam, designed to completment the pressure-relieving
comfort of our Cool Action™ Gel Memory Foam, the Prodigy offers the plushest feel of all the
iComfort Sleep System models while still delivering the proper and targeted support your
body needs.
iComfort Prodigy Pricing
Size
Twin XL
Full
Queen
King
CalKing
Mattress
$ 1949.00
$ 2099.00
$ 2274.00
$ 2699.00
$ 2699.00
Set
$ 2099.00
$ 2299.00
$ 2499.00
$ 2999.00
$ 2999.00
Features:
Comfort Layer
- 2 3/4 Cool Action™ Gel Memory Foam
- 1" Cool Reaction™ Slow Recovery Latex Foam
- 1" Comfort Foam
- 2" KoolComfort™ Memory Foam
Support Layer
-Comfortlast™ Foam Core with Ultimate Edge™ Support
Supreme comfort meets advanced support with the Revolution bed. A layer of our KoolComfort™ Memory
Foam works with the Cool Action™ Gel Memory Foam to gently conform to and contour your body at the
sleep surface, helping to relieve pressure points while your body receives proper and targeted support.
iComfort Revolution Pricing
Size
Twin XL
Full
Queen
King
CalKing
Mattress
$ 1449.00
$ 1599.00
$ 1774.00
$ 2199.00
$ 2199.00
Set
$ 1599.00
$ 1799.00
$ 1999.00
$ 2499.00
$ 2499.00
Features
Comfort Layer
-2 ¾ Cool Action™ Gel Memory Foam
-1” Comfort Foam
-2” KoolComfort™ Memory Foam
Support Layer
-Comfortlast™ Foam Core with Ultimate Edge™ Support.
The Genius bed offers the perfect balance of plush comfort and extra firm support. A 2" layer of
our Support Foam rests below our Cool Action™ Gel Memory Foam, creating a firmer fell at the sleep
surface. This bed is ideal for those who want the benefits of memory foam, but prefer a firm mattress.
iComfort Genius Pricing
Size
Twin XL
Full
Queen
King
CalKing
Mattress
$ 1049.00
$ 1199.00
$ 1374.00
$ 1699.00
$ 1699.00
Set
$ 1199.00
$ 1399.00
$ 1599.00
$ 1999.00
$ 1999.00
Features
Comfort Layer
-2" Support Foam
- 2 3/4 Cool Action™ Gel Memory Foam
Support Layer
-Comfortlast™ Foam Care with Ultimate Edge Support
Experience all the benefits of Serta’s Cool Action™ Gel Memory Foam with the Insight bed. This bed
offers contouring, pressure-relieving comfort at the sleep surface while also supporting your body
where it needs it most.
iComfort Insight Pricing
Size
Twin XL
Full
Queen
King
CalKing
Mattress
$ 749.00
$ 899.00
$ 1074.00
$ 1399.00
$ 1399.00
Set
$ 899.00
$ 1099.00
$ 1299.00
$ 1699.00
$ 1699.00
Features
Comfort Layer
- 2 ¾ Cool Action™ Gel Memory Foam
Support Layer
- Comfortlast™ Foam Core with Ultimate Edge™ Support